Vinod B. Agarwal, Gilbert R. Yochum, and Tatiana Isakovski

A Case Study of Virginia Beach Hotels: An Analysis of Smith Travel Research Occupancy Estimates
Cornell Hospitality Quarterly 2002 43: 9-17. [PDF]  

James K. Ho

Facilitating "E-Business" for the Hotel Industry: Easy-to-Use Multilingual Communication over the Internet
Cornell Hospitality Quarterly 2002 43: 18-25. [PDF]  

Alexandros Paraskevas and Dimitrios Buhalis

Outsourcing IT for Small Hotels: The Opportunities and Challenges of Using Application Service Providers
Cornell Hospitality Quarterly 2002 43: 27-39. [PDF]  

Robert B. Cialdini and Noah J. Goldstein

The Science and Practice of Persuasion
Cornell Hospitality Quarterly 2002 43: 40-50. [PDF]  

Banwari Mittal and Julie Baker

Advertising Strategies for Hospitality Services
Cornell Hospitality Quarterly 2002 43: 51-63. [PDF]  

Steven C. Michael

Undermarketed!: Why Some Operators Short Themselves on Advertising
Cornell Hospitality Quarterly 2002 43: 64-71. [PDF]  

Stanley Turkel

How a NYC Hotelier Helped Conquer the Atlantic: Raymond Orteig and "Lucky Lindy"
Cornell Hospitality Quarterly 2002 43: 72-74. [PDF]  

Alex M. Susskind

I Told You So!: Restaurant Customers' Word-of-mouth Communication Patterns
Cornell Hospitality Quarterly 2002 43: 75-85. [PDF]  

Dennis B. Arnett, Debra A. Laverie, and Charlie Mclane

Using Job Satisfaction and Pride as Internal-marketing Tools
Cornell Hospitality Quarterly 2002 43: 87-96. [PDF]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.